Sleep Cycle - Meditation Guide
Digital Illustration, Concept design
Sleep Cycle is a company based in Gothenburg that offers various ways to improve your sleep and wake up feeling rested through an intelligent alarm clock and tracker app. The app allows you to access a variety of programs on different topics, which can help you improve your sleep, relax your mind, or learn important information about the impact of screens on sleep.
The goal was to create a series of 3 digital illustrations for a new meditation guide voiced over by Michelle Baker. The narrator guides the user on a journey of relaxation, provides breathing techniques and invites to reconnect the mind and body.
Each artwork created for the audio guide comes in two formats, portrait & landscape and has a strong connection with the narrative presented by Michelle. The idea was to represent the listener as the character in the image surrounded by the energy wave that starts from the centre of the heart and expands as the guide continues.
Breath and Body
The guide starts with Michelle guiding the user on breathing and forming an imaginary triangle between the third eye and the hands.
Deep Rest
The second guide it's all about deep rest and relaxation through breathing.
From the Heart
The last guide focuses on emphasising the heart and having gratitude.
When the guide is played, the illustration is covered with a green filter creating an ambiance perfect for relaxation and invites the listener to focus on the audio.
